Website Launches

Launched! The Telephone Building at 291 Main Street

Deborah Bigelow is the modest owner of one the historic buildings in Beacon, NY. She is a guilder by trade, and a master renovator. But she's inside or outside of the building most of the time, restoring it, cleaning it, protecting it, and nurturing her tenets.

Most people who drive by the building or might need it for some reason don't realize that it's Deborah's hand who maintains it. IN 2017, she decided to put The Telephone Building on the map - the digital map - and give it a digital footprint, in addition to the parcel spot it occupies at 291 Main Street in Beacon, NY.

Deborah is also our landlord! And she's one of the best in Beacon. I was happy and honored when she asked if InHouse Design Media could design her first website. The first version of her website was launched in June 2017. She has big plans, but wanted to get a placeholder page up that presented the building, and had a contact form for people to reach her with building inquiries.

More About The Project

The Telephone Building

Launched: June 2017

Deborah Bigelow is a restoration artist who works within her company Gilded Twig. Gilding in gold is her specialty. Little known is her business of owning and restoring a building. In the late 1990s, Deborah bought a building at 291 Main Street that was an original Telephone Building built in 1907. This building became her artistic project, and she has restored all of it. The building's offices are rented out to different tenants. In 2017, Deborah was ready to brand the building and her second business, 291 Main Street LLC. 

Special Features

  • The website is on one page, which is essentially a Cover Page. While we did not use the actual Cover Page tool in Squarespace, the effect is the same, yet with more depth.
  • The website can easily be expanded with more pages and photos when the client is ready.

Website Launch! Mugi Pottery Redesign in Squarespace

Feeling super proud of the new website redesign for Mugi Pottery, an interactive pottery studio in Manhattan's Upper West Side.

After designer/producer Katie took pottery classes there many years ago - before the iPhone existed! - Mugi Pottery became a website client. We first housed their website in Joomla, then in Drupal, and now in Squarespace.

Putting this website together for them was such a pleasure. Favorite parts?

  • That more photos and galleries are so much easier now.
  • The SUPER EASY "Blocks" that Squarespace makes available that we can use as call to action buttons, without designing a color graphic! Now their ecommerce is real easy to lay out.
  • The Teachers have their own page of bios so that web visitors can see who really makes up Mugi Pottery.
  • Mugi had been busting out of their top navigation. While it had been pretty to look at, the dual-side bar of the previous design was cumbersome and costly to widen. But now...

Ecommerce Option

Owner Outi Putkonen elected to use Ocassion to handle their class registrations, workshops, and one-off classes. While Squarespace could have handled this, Ocassion is simple to use. Using Squarespaces "Block" was easy enough to mimic a checkout button.

More Digital! Bigger Footprint

Outi is unleashed, and not only has she fired up their Instagram feed, but she has a YouTube channel as well. Thanks to Squarespace's drag n drop Video feature, adding those videos will be very easy. Take a visit, and if you're in NYC, do stop into their Upper West Side studio on Amsterdam and W. 108th. Tell them Katie said hi :)