We are going to go deep and get into the zone of your business month to month. Using our experience as one of the top local media outlets in the Hudson Valley, we can apply our gift of finding story ideas that people love, to your business. Your customers need to know what is going on in your creative business and/or inside of your storefront doors and we cannot wait to tell/show them with you!
There are two ways we offer this: Training or Production. You may need to get comfortable with your digital self first. If so, you’ll start with a Training Retainer. When and if you are ready for Katie James, Inc. to produce content for you and with you, you’ll switch to a Production Retainer. Both are outlined on this page.
Contact us to tell us about your goals. Any of these options require approval from Katie James, Inc. before purchase, so that we can ensure we are the right fit for your venture.
INSTAGRAM:
2 Posts a week.
2 Stories a week.
1 Reel a week.
Deep dives into your audience and community to learn hashtags and vibe.FACEBOOK:
2 Facebook Event posts a month.
2 Facebook Feed Posts a week.PHOTOS: If you’re local, we can come in to take some pictures. If you’re outside of Beacon, you take the photos and send to us a description of what the look and feel of what we are looking at. Treat us as your diary entry, and we’ll make it work and publish it.
INSTAGRAM:
5 Posts a week.
5 Stories a week.
2 Reels a week.
Deep dives into your audience and community to learn hashtags and vibe.FACEBOOK:
5 Facebook Event Posts a month. This could be an online class, tasting, music, etc. We recommend this for the free marketing Facebook places on Event pages.
5 Facebook Feed Posts a week.
Facebook is flexible. If you have more Event posts than regular posts, we can balance it out.PHOTOS: If you’re local, we can come in to take some pictures. If you’re outside of Beacon, you take the photos and send to us a description of what the look and feel of what we are looking at. Includes some graphic design where necessary.
INSTAGRAM:
8 Posts a week.
8 Stories a week.
4 Reels a week.
Deep dives into your audience and community to learn hashtags and vibe.FACEBOOK:
10 Facebook Event Posts a month. This could be an online class, tasting, music, etc. We recommend this for the free marketing Facebook places on Event pages.
10 Facebook Feed Posts.
Facebook is flexible. If you have more Event posts than regular posts, we can balance it out.PHOTOS:
If you’re local, we can come in to take some pictures. If you’re outside of Beacon, you take the photos and send to us a description of what the look and feel of what we are looking at. Includes some graphic design where necessary.GRAPHIC DESIGN:
Includes graphic design where necessary and to an extent. Additional charges may apply.NEWSLETTERS:
2 Newsletters a month.
Strategic guidance on what to send to your clients and future clients. Includes writing of the newsletter based on what you shared on Instagram and Facebook.
INSTAGRAM:
Daily Posting.
7 Posts a week.
7 Stories a week.
6 Reels a week.
Deep dives into your audience and community to learn hashtags and vibe.FACEBOOK:
15 Facebook Event Posts a month, plus a Flyer design for you to print on paper and distribute to news outlets, groups and bulletin boards. This could be an online class, tasting, music, etc. We recommend this for the free marketing Facebook places on Event pages.
15 Facebook Feed Posts.
Facebook is flexible. If you have more Event posts than regular posts, we can balance it out.PHOTOS:
If you’re local, we can come in to take some pictures. If you’re outside of Beacon, you take the photos and send to us a description of what the look and feel of what we are looking at. Includes some graphic design where necessary.GRAPHIC DESIGN:
Includes graphic design for flyers for events, ads for media placement, etc.NEWSLETTERS:
4 Newsletters a month. Strategic guidance on what to send to your current clients and future clients. Includes writing of the newsletter based on what you shared on Instagram and Facebook.
This social media retainer is perfect for the reluctant star who is afraid of social media, who sees its dark side, but has also felt its bright sides and warmth.
Ideal for creatives who work primarily by themselves, and/or need a Creative Editor to guide the social media team they have already hired. This person is adverse to social media or sending newsletters, yet knows they need to do it. This person needs a sounding board, encouragement, and a critical eye for what they are wanting to do.
We can flow between these platforms as needed. The needs of your business will change from month to month as you have different sales and outreach goals. We can be there for you, producing the visuals and speaking in the tone and style of your business.
Posting on Instagram, plus engagement with others in the community. We will keep track of which #hashtags are winners for your business, and help you get the word out about your offerings with pictures. We can either post for you, or do continuous monitoring of what you are sharing, and help you with ideas for more. Journalists use Instagram to find great concepts to write about. You want to get in front of them!
Sometimes your images need a little punch. We want to make sure that people aren't just liking a pretty picture, but get the message instantly about what you are selling. Sometimes you may need a flyer, or word treatment on an image. We can do that.
GRAPHIC DESIGN
Perhaps the blog on your business needs a purpose, and ideas of what to blog about. We can be your ghost editors to help you plan for articles to publish that feature what you sell, and even writers if you need that.
Ghost Blogging
Your business needs to be sending a newsletter to your current and prospective customers. The inbox is one of the most effective ways to reach you're audience, and you need to cultivate that. We can help you accomplish that to increase business.
Newsletter
Storytelling Ideas For Main Street Businesses
Restaurants
Promote a new wine bottle or cocktail
Weekly announcement of your menu
Daily announcement (additional cost) of your special of the day
Posts of restaurant hours at the beginning of the day - Ex. “Open Thursday 11am-9pm” (Includes snow days and random closure times)
Ambiance photos of all kinds! Let’s show off the inside of your restaurants, from details to cups, art on the walls, lighting, etc. We will find your spots.
retail
Feature new retail as soon as it arrives
Share fashion/style tips
Home improvement hacks & decor tips
Posts of store hours at the beginning of the day - Ex. “Open Friday 9am-6pm” (Includes snow days and random closure times)
Ambiance! Let’s show off your boutique and what makes it so special
fitness
Weekly announcement of schedule for the week
Promote classes - both physical and virtual
Feature new classes or new instructors
Show off your space! People want to your space/studio